and continually ask yourself "is this appropriate for my audience?". Break down the demographics of your audience - their experiences, education, background, etc. For example, a poster containing high-level terminology may need to contain definitions of terms if presented to a general audience, but could be appropriate without definitions at an academic research conference. Knowing your audience will help you create poster content that is appropriate for them. You can identify these people or groups in many ways, such as by age, gender, location, experience, education, and etcetera. To identify a target audience, you will first need to identify who will see, benefit, or find interested in your poster's content. It is important to create a title that is appropriate and accurately describes your poster, but is not too wordy or long. Once you know your topic, you may want to start early on thinking of a title for your poster. If you need help narrowing down a topic, use the Ask a Librarian service or try out our Search Strategy Generator. If your topic is too broad, you may have too much information that can be realistically placed on a single poster. Be sure to narrow your subject to something that can be easily illustrated or explained within a poster. Obviously one of the first and easiest things to do is identify the topic or subject of your poster. Asking yourself these questions can help make the poster making process go more smoothly. Before you create the poster, you will need to consider a few things such as size, how it will be displayed, printing specifications, and so on. Welcome! This guide will teach you the digital skills and design principles that you will need to create a presentation poster in Adobe Illustrator.
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